Altenahr and the winegrowing have a long common history. The small wine town became a stronghold of wine tourism with its varied possibilities for accommodation in the 60s and 70s, particularly in autumn and during the time of the wine festivals when the guests came by special trains from the Ruhr area and other parts of Germany.
The winegrowing district of the Ahr stretches from Altenahr to Bad Neuenahr-Ahrweiler over a total of 559 ha. Red wine varieties are cultivated on about 85 % of the area and white wine varieties on 15%.
In Altenahr you can find the vineyards of Altenahrer Eck and Übigberg.
In 1933 the first wine festival took place in Altenahr. Then it still had the name "Winzerinnen-Volksfest" (“wine-growers folk festival”). The guests were greeted at this time by the initiator of the wine festival, Mayor Wilhelm Eiden, who as castellan led the programme together with the young lady of the castle and serf hunters.
A wine grower procession filled guests from near and far with enthusiasm.
Nowadays the wine festival in Altenahr takes place in the last weekend of September and on four weekends in October – without a wine grower procession. Since the year 2011, the individual weekends have different mottos: “music, dancing and wine”, “onion tart and Sauser" (Sauser is fermented apple or grape juice particularly found in southern Germany), "Rocks, lights and wine", "Walking fun and wine pleasure" and "Royal conclusion".
Until the 50s it was still not standard to elect "town wine queens" and under this then an area wine queen. The “association of wine growers and farmers” asked daughters of wine growers, whether they would represent their wine growing area at the election of the German wine queen. Liselene Zimmermann was the first wine queen in Altenahr and accompanied the wine growers procession in the year 1949. In the year 1950 Maria Rosenbaum became wine queen and travelled as the first “area wine queen” from Altenahr to the election of the German wine queen at Neustadt an der Weinstrasse. Only since the year 1970 has there been a wine queen every year who represents the wine town with her princess during up to 60 appearances throughout the year.